Point of Purchase Michelin FanPoint of Purchase Case Studies

Holovision provided over 300 LED fans to go into the top tyre distribution points throughout the United Kingdom.

As the fan spins, Michelin's range of tyres is displayed, along with images related to their involvement with Formula One racing. The fan formed a dual purpose, innovative, eye-catching point of purchase display and re-enforced Michelin's position as a high precision, technology led company.